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Love boobies? Of course you do! That’s why your job to keep them around.

Keep A Breast, a non-profit breast cancer awareness organization, is focused on doing just that- keeping boobies around. Their mission is to increase awareness through art events, educational programs and fundraising efforts all with a positive twist. Look out below! Tristan Prettyman has already got in on the action…

This year, Keep A Breast has a stellar chance to win ONE MILLION DOLLARS, but can’t do it without your help. Sanuk has saddled up to rally the troops. Yeehaw! Chase Community Giving giveing away $5 million, but it’s up to the public (i.e. YOU) to decide which 200 local charities will receive this year’s donations. Last year, millions of votes were cast for thousands of charities. These donations are HUGE amounts for small non-government funded charities.

Please VOTE for Keep A Breast for Chase Community Giving. It takes less than one minute on Facebook. Really. It’s that easy!

STEP 1: Visit http://tinyurl.com/win1million4KAB

STEP 2: “LIKE”  Chase Community

STEP 3: VOTE!

Find KAB on Twitter

Find KAB on Facebook

Dave Rastovich knows a thing or two about nurturing a “Zen relationship with the sea”. When he’s not carving powerful frontside hacks or clockin’ solid time in the green room, Rasta focuses his efforts on increasing awareness about the predicaments plaguing our oceans.

Forget Waldo. Where’s Rasta? Currently, Rasta is kickin’ it in Florida resting a bum foot he sustained while trekking in Indonesia. During the downtime, Rasta admits he’s “pretty nervous about the huge oil spill in the Gulf”. An interview in Huck Magazine describes Rasta as “spiritual guy whose hippie mentality doesn’t stop him surfing with more style and power than most of his macho counterparts”. We couldn’t agree more. Rasta not only wields power through his arcing turns but he’s equally formidable with his conservation efforts.

His latest voyage entitled TransparentSea, was an “effective whistle blowing adventure down the east coast of Australia”. Rasta and his crew originally set out with aims to rid beaches riddled with unsightly rubbish. As the trip grew, so did the missions. Rasta and fellow soul-wombat Chris Del Moro also set out to celebrate the comeback of Australia’s east coast humpback whale. As for the most memorable part of the trip, Rasta is quoted saying, “Being side by side with humpback whales, having them surf swells with us out in the open ocean…made us feel very privileged”.

During the 36-day voyage, Rasta and friends flexed some might with the Surfrider Foundation and Tanaroa Blue’s Marine Debris Initiative. Teams made it a priority to clean and catalog trash-infested beaches. By taking the clean-up one step further and recording data, it becomes possible to see the roots of the problems. Long story short, if we know where trash come from, we can stop it at the source. Prevention is half the battle.

“Surf more, consume less, give back to that which any true surfer can’t live without: the sea.” – Dave “Rasta” Rastovich

Want more? Of course you do. For the full interview peep Huck Magazine. Get involved- Rasta Style: Sea Shepherd, Surfers Against Sewage, Save The Waves

(note: all photos above are from TransparentSea Voyage)

Last week, the far corners of Sanuk world circled its wacky wagons in honor of our annual National Sales Summit. The two day summit was chalk full of Sanukified events including humorous and inspiring presentations from founder Jeff Kelley & squad, a killer barbecue, and even surprise gig by Donavon Frankenreiter.

Jeff Kelley and Sales Rep Nicolette Milano

Diamond Donny Layin’ it down real smooth…

The home team in full effect.

We have to admit, the Sanuk posse is one good lookin’ crew… Just look at all those happy humans! If you want the full down-low on this year’s summit, hop on over to Olas Blog (That’s where these photos came from). We just hope you’ve brushed up on your Swedish…

Last weekend, The Rip Curl GromSearch dropped it like it was hot at 9th Street in Huntington Beach. Thanks to a playful south swell in the water, the groms had a field day out there. In the ladies 16/under final, wave selection was difference between tears or triupmh. The final went back and forth until the horn sounded. Sanuk’s 12-year old Malibu local, Frankie Harrer, came out on top of the slugfest with a big time 1st place result! With this momentum, Frankie is psyching to claim a solid spot in Puerto Rico for the GromSearch National Finals. Yeah, Frankie!

Frankie (second on the left) hangin’ with the boys.

For all the post event coverage you could possibly handle-  visit Surfing Magazine, Surfline,and/or ripcurl.com/gromsearch

Hoot! Hoot! No, that’s not the guy you dropped in on calling you off the wave…It’s the night owl and he’s bigger than ever! Nightwalkers, it’s time to grab your infrared goggles, neon wax and a whole lot of caffeine because Project Save Our Surf is about to take night-surfing to a whole new level.

Can you say “24-hour surf-a-thon”?

Photo via: Project Save Our Surf

Project Save Our Surf has been on a mission to recruit nocturnal gnar-shredding surf squads for great cause. Founder, Tanna Frederick understands there are “a lot of people who think that night-time surfing is sacred”.

As a Santa Monica native and avid ocean-enthusiast, Tanna began to see just how much havoc pollution has been reeking at her home break. With Project Save Our Surf, her goal is to “bring people together, celebrating our oceans, and figure out what are our steps going to be from a positive standpoint”.

Project SOS’s newest and biggest mission to date will happen this weekend in Huntington Beach, California. That’s right, Surf City USA will host Project Save Our Surf’s newest event called, SURF 24, a full-fledged mash-up of professional and celebrity surfers all battling it out in a 24hr surf-a-thon. The end goal is to increase public awareness on the perils of ocean pollution.

Tanna collaborated with surf legend Pete “PT” Townend to make a surf event truly off the beaten path. Project SOS is a festival and entertainment event all wrapped into a big fundraiser. Tanna says, the event “isn’t just about competition. It’s about preserving our oceans”. Huzzah!

Photo via: OrangeCounty.com

SURF 24 will run through Saturday night and into the wee hours of Sunday morning (which just happens to be International Surfing Day). Fear not creepy-crawlies, the midnight water will be lit with huge stadium lights.

On top of the contest, Surf 24 will have nearly 40 eco-village booths, six bands crankin’ tunes, and even a grassy knoll showing of 80’s surf classic North Shore. Project Save Our Surf will be donating Surfrider Foundation, Heal the Bay, and Inside the Outdoors Foundation. Many members from the Sanuk team will be there. So come get weird! Even if you cannot make it down, you can help raise money either by making donations at the event or skipping over to the Project Save Our Surf webby.

Make note surfnauts and friends of the environment, SURF 24 definitely has some magic up its sleeves. For full the 411 pop on over to their site…